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It is time to write for our patients, rather than about them?

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  • Twitter @benwilesEP

  • Contributors JH drafted the original version of the article with guidance and review from TL and BMW. Further advice and edits after review were provided by BA.

  • Funding The authors have not declared a specific grant for this research from any funding agency in the public, commercial or not-for-profit sectors.

  • Competing interests BA is on the editorial board at Heart.

  • Provenance and peer review Commissioned; internally peer reviewed.